Young, bold, and experimental: founded in 2021, haccoba is shaking up the very definition of what sake can be. In the Fukushima district, founder Taisuke Sato combines traditional craftsmanship with modern innovation like few others. Standing on the solid foundation of traditional brewing artistry, he takes bold steps: he even adds beer hops and other unconventional ingredients to the brewing kettle—deliberately blurring the boundaries between the worlds of beverages.

The goal is to create an accessible sake for anyone eager to explore new flavor experiences. With their attached brewpub, the team also brings the local community together and is revitalizing the region. This is the vanguard of the modern sake generation!